Welcome to In Focus, the RRU blog. Here, we share our perspective on the latest trends, research insights, and strategies that shape how organizations connect with their audiences. Whether you’re curious about recruitment science, research best practices, or actionable ideas for your team, this is where we unpack what works, what surprises us, and what you can put into practice
New on the Blog
- Who Shows Up Matters: Access, Trust and Incentives in Research Recruitment
Participation in research isn’t neutral. Some demographics never take part, others over-participate—and incentives change how people respond. Learn why choices upstream can shape your insights before a single session begins.
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